How to make Google ‘see’ your site

If a Google search result says that no information is available for a page, like this:

Search result with missing snippet: No information is available for this page

It means that the website prevented Google from creating a page description, but didn’t actually hide the page from Google.

If you own this site you can improve this result either by letting Google read the page to create a good description, or by hiding the page entirely from Google Search results. Read below to learn how.

You have a rule in your site’s robots.txt file* that prevents Google from reading the page (which is how we generate a description in search results). However, this doesn’t prevent Google from showing the page in Search results. Therefore if the page appears in Search results, it will appear without any description.*A robots.txt file is a standard file that websites use to prevent search engines from crawling specific pages on their site. Some site hosting services create this file automatically for their customers. The next section describes how to confirm that this file is present, and that this is the issue.

Option 1: Let Google read your page

If you want a proper page description in Google Search, you must allow Google to read the page by removing or modifying the robots.txt rule that blocks Google.

  1. Find the rule that blocks Google, as described above in Confirm the issue.
  2. Update or remove the rule, according to robots.txt syntax.
    • If you are using a website hosting service (for example, if your site is on Wix, Joomla, or Drupal), we can’t provide exact guidance here because every site hosting provider has different ways to manage robots.txt on their service. Please search your provider’s documentation to learn how to unblock your page or site to Google. Suggested terms to search for: “robots.txt provider_name” or “unblock page to Google provider_name“. Example search: robots.txt Wix.

Option 2: Remove the page from Google search results

Prevent the page from appearing in Google Search results by following these steps:

  1. Take one of the following actions to block your page:
    • Remove the page from your site, or
    • Require a user login to access the page, or
    • Use “noindex” on your page. If using noindex, you must also remove the robots.txt rule that blocks the page to search engines. Sounds strange, but we need to be able to read the page in order to see your “noindex” instruction. Learn about robots.txt here.
  2. Tell Google about the change using the remove outdated content tool. This will remove any stored copies of the page from search results. Copy the URL from search results into the tool.

One thought on “How to make Google ‘see’ your site

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: